POTENZA RE050:
Bridgestone's new flagship tyre

The European car manufacturers whose masterpieces define "world class" demand exeptional perfomance in every aspect. And now there is a tyre that surpasses exceptional: Bridgestone's new top-of-the-line POTENZA RE050

AN INSATIABLE NEED FOR SPEED

At a speed of 350 km/h, a car travels 100m in the second it takes the driver to blink. This is how fast a supersonic F-15 fighter jet is moving at take-off.All it takes is wings and a 2 km straight to soar into the atmosphere. It's an utterly different realm of speed. In their relentless quest for higher velocities, European automakers have finally created road-going cars that top 350km/hr. A machine such as this have a monsterengine, a frame and chasis that respond intuitively at extreme speeds and traction that can transfer all that power and potential ontoo the tarmac. In other words, it must have tires that are astonishingly good.

For the greatest performance, the POTENZA RE050. Chosen for the best.

SAFETY IS PARAMOUNT

Just as the driver darts into a corner in full control, an unexpected obstacle looms. European cars have evolved to meet the ultimate safety challenge.

A driver who sweres sharply may lose control of the car. That's why luxury high performance vehicles from manufacturers like BMW, Mercedes-Benz and Porsche are now equipped with electronic stability systems. They respond more effectively than any driver to restore control and end the hazardous condition. To achieve optimal performance, these safety systems must work in conjuction with the tires that actually grip the road surface.

For the greatest safety, the POTENZA RE050. Chosen for the best.

DELIGHTING ALL FIVE SENSES

Certain European cars boast finely crafted interiors that exude style and inspire pride of ownership. They feature such details as fine wood panelling installed by teams of craftspeople under the guidance of master woodworkers. Skilled labour is lavishly

To ensure total satisfaction for the driver's senses, European carmakers have psychologists on their development teams who study the texture of the seats, the feel of switches and the look of the paint to decide which choices the occupants will find most

For the greatest luxury, the POTENZA RE050. Chosen for the best.

Run Flat Tyre - The next level of safety

Tyres which can be used under “Zero” pressure within specified speed and distance limits.

RFTs or Run Flat Tyres are exactly what its name suggests. RFTs can be used even when there is no air in the tyres (due to punctures or air leaks).

Conventional tyres flatten and cannot support the car when there is no air in it, and will shred if the driver attempts to drive further.

SAFETY
• With RFT at high speed - you are able to control and drive the car to a safe location in the event of a puncture
• You do not have the tedious and sometimes dangerous task of changing tyres, especially along highways, crowded or deserted roads

CONVENIENCE
• RFTs eliminate the need for carrying a spare tyre, freeing up extra space in the vehicle
• No spare tyre means less vehicle weight and better fuel economy